Bulova Vs Citizen – Which Is The Better Brand?

In today’s comparison, we are going to be looking at the brands Bulova Vs Citizen. Both of these brands are well known and respected, and both brands produce quality timepieces. So how do we determine which brand is better?

It turns out that there are a variety of factors that determine the value of any particular brand, but we’ve narrowed it down to 3 main factors. These are: the build quality, the designs, and the pricing. A good balance of these three factors usually indicates whether a brand is good or not.

That is because the perfect balance of these factors increases consumer friendliness of the product. After all, who doesn’t want a nice looking watch made of quality materials that can be purchased at a reasonable price?

So that is why we focus on those top 3 factors. And those are the factors that we will be comparing between Bulova and Citizen. First off, however, let’s get a little more familiar with these two brands.

About The Brands


Bulova is an American brand. First formed in 1875, Bulova , finally came to prominence in the 1920’s. This is due in large part to their marketing strategy. They were the first watch brand to advertise during a radio broadcast. They quickly gained notoriety, and are praised for their variety of styles in both men’s and women’s watches.

Additionally, they have impacted the industry in significant ways. Their Accutron, for instance, was the world’s first electric watch. Bulova also encouraged progressiveness by becoming the first watch brand to introduce a women’s only line of watches.


Citizen is a Japanese watch brand. What many people may not know about this company is that it does have Swiss roots. Formed in 1930, it was Swiss investors who opened up the very first Citizen factories in Japan. This cooperation between Swiss and Japanese aided their growth early on.

Since then, Citizen has made their own innovations as well. In 1993, Citizen introduced the first multi-band atomic timekeeping watch into the market. Citizen is also responsible for Eco Drive technology watches, which reduces the battery waste footprint on the earth’s environment.

Now that we’ve been introduced to these brands, let’s see how their watches compare to each other, starting with the build quality.

Bulova Vs Citizen: Build Quality

bulova vs citizen quality


You will find both automatic, and quartz analog watches in Bulova’s collection. They typically have stainless steel cases, and mineral crystal dial windows, although there are models that sport sapphire dial windows.

The watch bands will usually be made of stainless steel, or leather. As for water resistance, depending on the model, there will be watches that can range in resistance from between 30 to 100 meters.


Citizen also manufactures both quartz, and automatic analog watches, as well as smartwatches. Their watch cases are stainless steel. Their dial windows are usually going to be made of either mineral, or sapphire crystal, depending on the model. Different models come with a variety of band types including stainless steel, leather, nylon, or rubber.

Water resistance between models is much the same as Bulova, with models ranging from 30 to 100 meters of resistance. Some have more though, such as their Eco-Drive Promaster Diver, which boasts 300 meters of water resistance.

Verdict On Build Quality

Overall, these two brands are quite evenly matched when it comes to build quality. Next, we’ll look at the designs.

Bulova Vs Citizen: Design & Style

bulova vs citizen design


Among Bulova’s styles, you will find both the familiar, and the unique. They have the types of styles we’ve all grown accustomed to such as minimalist, luxury, chronograph, and sport.

But there are also eye-catching styles that are unique to Bulova and really stand out. One thing that is common among their styles, however, is the quality look and feel of their watches.


Citizen is very much the same in that they have the typical range of watch styles, as well as their own unique take on fashion designs. It won’t be hard to find something to like in Citizen’s collections.

This is especially true when it comes to some of their more varied design choices. Citizen manages to pull off unique styles, without being too overly flashy. This is definitely a nice touch when it comes to design choices.

Verdict On Design & Style

Both brands have a lot to offer in terms of standard designs, and unique takes on fashion. Ultimately though, I feel that Citizen has some of the overall better designs across the board.

Lastly, we will compare the prices of the watches sold by these brands.

Bulova Vs Citizen: Pricing

bulova vs citizen pricing

When it comes to pricing, neither of these brands is going to be priced at the level of a high-end luxury watch. With that being said though, you will still find some fairly expensive watches from both Bulova and Citizen. Both of these brands have lower priced, as well as higher priced watches.

However, when it comes to prices, Citizen, on average has lower priced watches overall. Once again though, how expensive a watch from either brand is going to be depends on the specific model of watch you are looking at.

You can find less expensive watches from Bulova as well, it’s just that Citizen watch prices trend lower.

Check Bulova Watches Prices on Amazon

Check Citizen Watches prices on Amazon

So which brand between Bulova and Citizen really is better?

Final Conclusion

So, between these two brands, which is better? Well, based on the factors we looked at today, I would have to say that Citizen offers a similar quality to Bulova, but with slightly better designs that you can get at more reasonable prices on average.

As always though, which watch brand you choose is ultimately up to you. I can only offer my opinion on the matter based on the information I have gathered.

That concludes our Bulova Vs Citizen comparison. If you enjoyed this comparison, we have plenty more just like it which you can find here

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